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Director Social Media Strategy and Engagement

📁
Marketing
📅
012023 Requisition #
Thanks for your interest in the Director Social Media Strategy and Engagement position. Unfortunately this position has been closed but you can search our 306 open jobs by clicking here.

 

Basic Qualifications

  • 12 years of applicable experience with BS/BA degree or 8 years experience with advanced degree and digital media experience working for major brands
  •  5+ years managing social media activity, including managing strategy and employee engagement
  •  Proven record of growing followings, engagement, traffic, video starts via social media
  •  Demonstrated use of listening tools to inform editorial decision-making and social programming
  •  Has demonstrated a proven knowledge of major and emerging social channels, specific rules of engagement for brands/advertisers, and general platform policies
  •  Worked with influencers and social partners (e.g., social swaps) to increase reach
  •  Deep knowledge of social platforms including: LinkedIn, Twitter, Facebook)
  •  Strong writing, fluent in social imagery and social video
  •  Experience working with Social Media Management Platforms (e.g. Hootsuite, Sprinklr, Ads Manager)
  •  Experience working with Employee Engagement tools (DynamicSignal, etc.)
  •  Experience working website analytics tools (e.g. Google Analytics, NetInsight, Omniture, WebTrends) and ad serving tools (e.g. DART, Atlas)

 

Desired Qualifications

  •  Strong understanding of the latest trends and best practices in online marketing and measurement
  •  Experience identifying target audiences and devising digital campaigns that engage, inform, and motivate
  •  Experience with A/B, multivariate testing and optimizing user funnels
  •  Working Knowledge with online marketing tools and web-based technologies, including set up and management of programmatic platforms (e.g. DMP, DSP, DCO)
  •  Excellent analytical, data driven strategy, and project management skills.
  •  Experience using DynamicSignal is a plus
  •  Experience in running Social Media for B2B is a plus

 

About Akamai Technologies

Akamai secures and delivers digital experiences for the world's largest companies. Akamai's intelligent edge platform surrounds everything, from the enterprise to the cloud, so customers and their businesses can be fast, smart, and secure. Top brands globally rely on Akamai to help them realize competitive advantage through agile solutions that extend the power of their multi-cloud architectures. Akamai keeps decisions, apps and experiences closer to users than anyone - and attacks and threats far away. Akamai's portfolio of edge security, web and mobile performance, enterprise access and video delivery solutions is supported by unmatched customer service, analytics and 24/7/365 monitoring. To learn how Akamai is shaping the future of digital transformation, visit www.akamai.com and follow @AkamaiCareers on Twitter, Facebook, LinkedIn and Instagram.


Akamai is a growing, and evolving, company with offices and operations around the world. As such, we strive to foster inclusive and representative workplaces where all employees are wholly welcome, and enabled to share and benefit from each other’s diverse contributions, as one global team. Our commitment to diversity reaches beyond our corporate offices, to our business partners and suppliers who share the same principles, and whose employees we value as integral to the Akamai business family. Learn more at www.akamai.com/diversity.


Akamai Technologies is an Affirmative Action, Equal Opportunity Employer. If you'd like more information about EEO rights under United States law, please click here

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